In 1917 the Schlup brothers opened a watchmaking manufactory in Lengau, Switzerland. From 1958 Schlup & Co. began to launch their watches under the name "Rado". Only four years later they celebrated their breakthrough by launching the world’s first scratch-resistant timepiece called DiaStar. Within the following decades, the manufacturer of luxury timepieces pointed the way by a whole series of superb features. Amongst others, the development of a special high-tech ceramic, which is used since the 1980s, was a highlight. Apart from that, Rado received an innovation award for the application of polycrystalline diamonds in their production. As diamonds possess the highest hardness grade of all materials, timepieces with that kind of plating are particularly robust. Since 1983 the company belongs to the renowned Swatch Group. In this category, we offer a wide range of luxurious watches at first-class conditions.
A perfect pair: design and functionality
Rado offers various selections – elegant ladies wristwatches as well as distinctive models for gentlemen. All pieces are known for the use of especially premium and innovative materials. This is exemplified in the Centrix serial whose wristbands are particularly flexible thanks to a diversity of substances like nacre, steel and ceramic. Some Rado watches can resist pressure up to 20 bar at most – they also suit as a diver’s watch. Moreover, collections like Esenza or D-Star captivate with bolted crowns or useful magnifiers above the date display. In contrast, Rado wristwatches are distinguished by a remarkably simple design. The good old motto "less is more" determines all product lines giving especially attractive timepieces a certain elegance.
Buying Rado watches online on Premiumwatches
Our online shop for luxury timepieces offers a wide choice of precious selections from Rado. Every single model is characterized by a perfect fusion of robust materials and exclusive treatment. Just browse through the categories and be fascinated by our wide-ranging assortment. Afterwards you can conveniently order your favourite timepiece in an adequate price-performance ratio.
For further questions and suggestions don't hesitate to contact us – our service team is happy to help you via phone or mail.